Hybris:  WCMS – Web Content Management Systems

Agenda: To know about the WCMS architecture of Hybris Commerce Suite. All the brief reading and the practical exercises also if any of the things needed to do further from the trailer that can be helpful in getting certified.

Topics:

• CMS items hierarchy,
•  configure the data model of base store, 
•   website, 
•   warehouse, 
•   Point of Sale and their relations; 
•   create new and configure existing CMS restrictions, 
•   explain their evaluation – CMS restrictions,
•   new CMS component types.

Points:

• multi-channel publishing system – transactional / non-transactional parts of sites
• multi-channel capabilities – various communication channels.
• model supports regular websites, rich internet applications(RIA), mobile devices
• intuitive graphical user interface for data presentation and management.
• business needs & knowledge of the product
• completely independent from old CMS Module.(CMS stack = WCMS, CMS Core, CMS CIS), if you have old CMS module and one based on the WCMS module – both can run on the same SAP Hybris Commerce.
• Might required an additional license to implement all the features

Content publishing for Commerce Sites

• prepare and publish content across multiple channels
• more dynamic content, structured content – product data; unstructured content – editorial info, product buying guides in a single page
• Content manager(cmsManager) expects to easily coordinate all publishing, regardless of channel and without use of developers

WCMS for publishing your Product-Related Content

• Multi-channel publishing
• Different content types
• Ease of use
• Marketing integration
• Technology independence

1. Multi-channel publishing

• minimal time-to-market
• expose content in regular websites, RIA websites & mobile devices.
• use diff communication channels from one tool

2. Different Content Types

• End users can manage various output channels from one tool: WCMS Cockpit, and can publish various sources across diff output channels
• Static Content: Content that is always the same when retrieved by diff users at diff times
• Dynamic Content: retrieved from DB and place in webpage only when req, specific user group.
• Unstructured Content – Edited or free text content
• Structured Content – Attribute-based data retrieved from a database, e.g. product data

3. Ease of Use

• control the stages and online content catalog versions
• Live Edit mode to make changes to content.
• Rendering information
• Navigation nodes provide business users with a tool that enables them to easily and efficient manage the navigation paths.
• With in enhancement, users can build the navigation paths and structures, assign the pages or medias to the nodes within the structure. WCMS Navigation Nodes you can decide availability and visibility of resources in a highly flexible website compositions

4. Marketing integration

• supports other integration like Endeca Page Builder
• WCMS Module supports multi-site and microsite concepts. Built-in SEO make it easier to let content be indexed by search engines. This improves the visibility of website in organic, unpaid listings of search engines.
• Landing pages are reached from content element links or from search engine results.
• create promotion landing pages, display content relating to promotions 
• WCMS module integrates Hybris marketing modules such as Promotion module.

5. Technology Independent

• A full page or only a single content component can be accessed through web services, thus the WCMS Module can co-exist or be tightly integrated with other CMS systems, Microsoft SharePoint

Key Features

• Collections sharing possibility
• Multi-channel support:
• Re-use of content in diff channels
• Run marketing campaigns across channels
• Channel-specific content also supported
• Component concept for updating and extending website and store site
• Page template concept:
• Easy building of site and pages from templates
• Create and edit product landing pages
• SEO supports the creation of SEO content
• Content workflow enables control and approval of content changes
• Live Edit mode enables to edit content whilst browsing the site
• preview content for a certain user or a certain time.
• Multi-site support provides multiple sites fro one store, these are micro sites
• Front-end independence facilities maintenance  of content for RIA, mobile native clients or other non-java technologies
• Possibility of creating new websites and microsite
• Endeca Page Builder
• Navigation Nodes enable building the navigation paths and structures and assigning the resources to the nodes
• The WCMS Cockpit

• WCMS Cockpit provides a simple way for cockpit users to manage their website pages. It provides an intuitive, graphical user interface for data presentation and management.
• The WCMS Cockpit also supports workflow and synchronization tasks.

WCMS Module Extensions

• The WCMS Cockpit is provided by CMSCockpit extension. The WCMS Cockpit, you can manage the pages of a website constructed using the CMS2 extension. You can also use the extended components included in the CMS2Lib extension to manage the website pages.

Known Issues in WCMS – as per the documentation

• Ant updatesystem Fails on the liveeditadon AddOn
• The liveeditaddon AddOn provides the Responsive Live Edit functionality to the WCMS Cockpit and the B2C storefront. When you add and install the liveeditaddon AddOn to your SAP Hybris Commerce, you cannot use ant update system to update your system data. You must use ant initialise to update your system data. Note that using ant initialize will overwrite your existing system data with the default SAP Hybris Commerce data
• Unwanted Behavious in Responsive Live Edit when yacceleratorcockpits Extension installed
• ECP installer recipes that contain the yacceleratorcockpits extension from the b2caccelerator module and the liveeditaddon extension from the responsiveliveedit module will display unwanted and unexpected behavior. 
• SAP Hybris recommends that you do not use the yacceleratorcockpits extension and liveeditaddon extension at the same time. (remove the yacceleratorcockpits extension from local extension.xml)

Working with WCMS Cockpit

• Create and update website pages and content components
• Verify and change website page status
• Synchronize content catalog versions of your website
• Create collections of selected pages
• Search for website pages according to advanced criteria

Overview of WCMS Cockpit

• Advanced mgmt of website pages
• Liveedit perspective for simplified mgmt of website pages 
• grid view modes 
• creating and editing existing content components
• Preview mode for previewing changes
• Mass data editing using list view
• customize views at runtime
• Switch user roles at runtime and change view config accordingly
• Keep user-based lists of favorite items
• Workflow actions with attached website pages- tracking, commenting, changing status
• Synchronise single content components as well as whole website pages

Prerequisites

• which user group your user account belongs. – WCMS cockpit admin
• basic knowledge of the WCMS cockpit perspectives

User Groups – WCMS Cockpit supports the following user groups

• CMS Designer
• CMS Content Manager
• CMS Publisher

Logging into the WCMS Cockpit

http://localhost:9001/cmscockpit/login.zul(user: cmsmanager pwd:1234)

WCMS Cockpit Menu 

• once logged in default perspective for your selected cockpit is displayed – Data Language, User Group, User Settings, Logout

The WCMS Cockpit Interface

• 4 perspectives for you to create, edit and manage your websites

1. WCMS Page View – Allows create, manage, remove pages and content components for Advanced WCMS Cockpit users. The options depend on the authorization rights assigned to your user group
2. Live Edit – dynamic preview of your website and intuitive data mgmt. It is indeed less-experienced WCMS cockpit users.
3. Navigation – Allows you to create, modify and remove navigation nodes, as well as specify the navigation rules of your website.
4. Customer Segments – allows you to define the marketing rules and output actions that they trigger- Add, modify and remove customer segments, customer segment rules and output actions. 

Accessing a WCMS Cockpit Perspective

Logging Out of the WCMS Cockpit

• Menu->Logout
• Home icon -> SAP Hybris Commerce login page/ Hybris Multichannel Cockpit.